AMA Mission-Statement: To be a professional student organization by furthering the professional development of students through leadership training and involvement in the field of marketing.
THE MARKETING AND ME CAMPAIGN This school year our fourth, fifth, and sixth grade students will be partnering with members of the American Marketing Association from The University of Texas at El Paso. Our boys and girls will be working with members of AMA to develop a full scale marketing campaign. In conjunction with AMA members and the staff from Adventures in Learning, the students will develop and market a board game of their creation.
Students will take part in research, product analysis, field testing, and each of the core components of a real-world marketing campaign. This year long project will allow the students to gain an understanding and appreciation for the world of marketing. By working with current students from the college of business administration our students will be provided a direct link as to what entails the pursuit of a postsecondary education.
Our goals with this project is to provide the students with an opportunity to develop their creativity, enhance their leadership and presentation skills, develop a sense of ownership and collaboration, and embark on a true hands-on learning experience.
Adventures in Learning
Click on image to go to AIL website
Mission Statement Our mission is to enhance the educational process by providing educators, parents and students the products and services that will help develop and challenge learning minds.
Vision We will continue to provide the best solutions in educational products and services to make Adventures in Learning the first choice for educational resources.
The 21st Century and AIL This school year we have developed a partnership with the staff from Adventures in Learning. We will provide our students the opportunity to enhance their learning through the use of hands-on experiences and critical as well as creative thinking. Students will be challenged to bring about their inner genius.
Thank You to The University of Texas at El Paso. The Hawks Salute You...
College of Business Administration
Click on the image to go to the College of Business webpage
Click on the image to go to The University of Texas at El Paso website